The Birth of a Beautiful Dream
Battista ‘Pinin’ Farina. The Picasso of the automobile world. Having designed some of the world’s finest automobiles, he had always dreamt of creating a car exquisite enough to bear his name. And on March 4th, as Automobili Pininfarina unveiled Battista, the world witnessed the future of the automobile. And the birth of a beautiful dream.
The Hypercar of the Future
With energising performance derived from optimised aerodynamics, ground-breaking engineering solutions and the extreme yet manageable power that electrification offers, Battista truly is the future.
Masters at Work
With Battista, we want to give our customers an experience that’s unlike anything they have ever known. Which is why we have assembled a truly global team of the most illustrious business, technical and design innovators spanning across 13 countries.
PURA: Design DNA
We believe that the purest creations are those where the design, the driving experience, the passenger experience and engineering, all play an equal role. This design purity where form and function are inseparable, defines Automobili Pininfarina’s design.
Lancia Astura Bocca, 1936This car perfectly epitomizes Pininfarina’s pre-war period aesthetic: restrained elegance with simple but precise details.
Innovation in Aesthetics
Cisitalia 202, 1947Unveiled in 1947, this was the first car to be part of the permanent display at the Museum of Modern Art (MoMA).
Purity. Beauty. Rarity.
Dino Berlinetta Speciale, 1965Perhaps the most extraordinarily pretty car on the planet, it spawned a number of best-loved models from Ferrari’s illustrious catalogue.
Aesthetics and Functionality
Pininfarina Modulo, 1970A futuristic car that broke the fetters of the traditional style language; quite representative of the mood of the early seventies.
Sketched ByLuca Borgogno
“There is a purity in our ambition, the styling of our cars and our engineering focus on emissions-free sustainable performance. We have termed this ‘PURA’, and it will define everything we do in the coming years.”
Join us. We will make history.